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Costas Markides holds the title of Professor of Strategy and Entrepreneurship and also serves as the Executive Education Faculty Director at London Business School. Originating from Cyprus, he has been the Robert P. Bauman Professor of Strategic Leadership at the same institution since 1990. Markides is distinguished for his contributions to the field of strategic disruption and business models, prominently showcased in his 2008 publication, "Game Changing Strategies."